GETTING BUGGED: Fashion designer Kotomi Yoshida meets Marcel Proust

Fresh City Life asked Denver's elite fashion designers to answer the Proust questionaire -- to see if we could get a peek at their Freudian slips.

In the weeks leading up to our fashion spectacle Frock Out, each of our twelve designers will be featured here with their responses to the infamous Proust Questionnaire. Marcel Proust (1871-1922), French novelist, critic and essayist, believed that people must know and understand themselves before they can know or understand others. His clever and insightful answers to a list of subjective questions (a popular social entertainment at the time) illustrate how the questionnaire helps reveal to people their true selves and the inner personalities of those around them.

Kotomi Yoshida has a background and degree in technical drawing. In college, Kotomi shopped at thrift stores and then made her own clothes by recycling the materials and upcycling the designs. Now at Studio Yoshida, she makes Japanese-inspired streetwear for men and women. Her designs are eco-friendly, inexpensive and do not support sweatshops.Kotomi’s goal is to spread cool fashion with affordable prices to cool artsy people all over town. Check out her designs at

The questionnaire:

What is your greatest fear?

Falling or somebody throwing a bug at my face. Both at the same time would be the ultimate. Oh, and if that all happened in front of a crowd, that would be like a death for me. 

What is your current state of mind?

Questioning the fluffiness of cats.

What is your favorite occupation?

Doing the dishes; it is so calming.

What historical figure do you most identify with?


Who is your favorite fictional hero?

The guy in Zombieland. He was pretty cool. Not the young one.

Who are your real-life heroes?


What is your most treasured possession?

My books.

When and where were you happiest?

Right now, right here. 

What is the trait you most deplore in yourself?

I have a really bad memory. I'm sorry, what was the question?

What is the trait you most deplore in others?


What do you most dislike about your appearance?

I look like my grandmother. The one I dislike.

What do you consider the most over-rated virtue?

Glow-in-the-dark sparkly, perfect teeth.

Which words or phrases do you most overuse?

"That's true." and "What does that mean?"

If you could change one thing about yourself, what would it be?

Longer legs.

What do you consider your greatest achievement?

Conquering my agoraphobia.

What is it you most dislike?

The smell of trash.

What do you value most in your friends?

Being reliable, kind, good listeners. And occasionally crazy.

If you were to die and come back as a person or an animal, what do you think it would be?

A giant squid.

If you could choose an object to come back as, what would you choose?

An airplane.

Kotomi Yoshida joins eleven other Denver fashion designers for Frock Out: Sideshow on Thursday, November 18. Tickets and Info.

Written by Chris on October 12, 2010

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