How many online accounts do you have? My list includes Facebook, YouTube, Vimeo, Twitter, Instagram, Google, LinkedIn, Nextdoor, Ello, Flickr, Delicious, PearlTrees, Pinterest, Pandora, Amazon, Yelp, GroupOn, iTunes, Yelp, even Myspace...the list goes on and on. And for every one of those accounts, I agreed to the Terms of Service without reading them. If you’re like me (and be honest, who really reads the full terms of service?), that’s a problem.
Much e-ink has been spilled--rightfully so--about the brave new world we live online. Targeted advertising, data breaches, the NSA; it’s easy to grow overwhelmed by the potential dangers of sharing personal information electronically. Practically everything we do on our phones and computers is tracked, often in an effort to sell us something or gain some upper hand (financially, politically, socially, etc.). Consequentially, there is now an unprecedented amount of detailed data about us that's ripe for the parsing.
You may or may not have noticed, but June 5th is Reset the Net day. It's been a year since Edward Snowden leaked documents detailing how broad and far-reaching the National Security Agency surveillance of American's telephone and internet activity is.
This is one of the scariest visions of a near-future world I've read in a while. Mae Holland has just landed a coveted job at The Circle (think a global-reaching combination of Facebook, Twitter, Google, and all e-Commerce and you're partway there). She starts out in "customer experience" answering queries...